Fire fails to halt Melrose firm’s success

Eleven weeks since an outbreak of fire damaged the company’s premises in Melrose, estate agent Macpherson Property is back in its home after a temporary relocation.

With everything a write-off, it has been a tricky couple of months for the firm, but it appears the problems did not prevent the company from having the best September and October in over seven years.

Owner Jamie Macpherson told us: “We have embraced technology from the outset

and this has put us in an excellent position to run the business from absolutely anywhere.

“As a result, operationally, nothing changed - and it has to be a lesson to anyone in this day and age. We continued to run with the ball and it worked.”

There has obviously been a much publicised marked improvement in the local housing

market - with various contributing factors - but three core questions can be answered, in

tandem with how Macpherson Property is run.

Mr Macpherson explained: “Has the arrival of the new Borders Railway helped? Certainly

Does the exposure we can offer through a range of media channels give sellers what is need

to sell? Most definitely

“Is it the use of special technology and different methods of communications that puts us

ahead of the field? Absolutely. And now we are back in situ, we are on the hunt for more stock to sell.”